Shelley Samel Law
Shelley Samel Law
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Services

Shelley advises on all areas of advertising and marketing law, including:

  • advertising copy review for all media;
  • advising on comparative claims;
  • negotiating and drafting sponsorship, co-promotion, talent and licensing agreements;
  • advising on food, drug, cosmetic and 'green' claims;
  • contest and promotion design and review
  • review or child-directed advertising;
  • drafting terms and conditions for loyalty and rewards programs;
  • drafting terms of use and privacy policies for websites;
  • retailer pricing policies;
  • labelling compliance for consumer packaged goods and clothing;
  • Canadian market-entry strategies for international companies;
  • privacy issues related to consumer promotions;
  • advocacy work on behalf of clients with regulatory and self-regulatory bodies.

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